Replenish Africa Initiative
Backed by a six-year, $30 million dollar commitment by The Coca-Cola Company (TCCC), and in partnership with other donors, The Replenish Africa Initiative (RAIN) is the signature community initiative of The Coca-Cola Africa Foundation. RAIN aims to provide water access to over 2 million people in Africa by 2015. To date, RAIN, supports over 40 projects in over 25 countries and continues to expand across the continent. GETF serves as the program manager for RAIN, providing partnership development, program management and strategic assistance to the initiative.
As the flagship program of The Coca-Cola Africa Foundation, RAIN supports a broad range of water-related interventions including water access, sanitation, and hygiene (WASH); productive use of water; and watershed protection. Because of Africa’s significant water and sanitation access challenges signified by continent’s struggle to achieve the Millennium Development Goal (MDG) for water and sanitation, RAIN’s primary focus is WASH. The program leverages the expertise, capacities, and local knowledge of Coca-Cola employees who operate widely in over 50 countries on the continent.
Each RAIN project addresses locally-identified water needs through activities designed to achieve sustainable impacts. See below for details on five representative programs (PDF):
- In South Africa, RAIN is collaborating with the South African Department of Basic Education and H2O for Life, a U.S.-based non-profit, to provide clean drinking water, sanitation facilities, and hygiene education to 100 schools serving an estimated 60,000 students throughout the country. This program, RAIN Water for Schools, additionally seeks to develop a sustainable model for operations & maintenance of infrastructure that the national government can expand based on the learning from this program.
- In Beni Suef, Egypt, RAIN is working with CARE Egypt to increase access to safe drinking water for impoverished households, build the capacities of community development associations and promote hygiene and environmental awareness in schools and households.
- Safe Water for Africa is an innovative partnership of The Coca-Cola Africa Foundation (TCCAF), Diageo plc, WaterHealth International (WHI), and the International Finance Corporation (IFC) to provide access to sustainable safe drinking water in Africa.
- In Swaziland, RAIN increases access to sustainable safe water supply in community-based health clinics, schools, and orphan care centers in rural areas; creates garden projects and income generation activities for HIV/AIDS support groups; promotes behavior change and the use of chlorine dispensers; and strengthens governance of water resources. The project will supply water to 250,000 people.
- In Kampala, Uganda, RAIN expands community access to safe and affordable water services for 15,000 people living in urban informal settlements. The program seeks to promote hygiene and effective solid waste management at the community level while building the institutional capacity of local water agencies to improve service delivery for the poor.
RAIN builds on the award-winning, ongoing partnership between The Coca-Cola Company and the U.S. Agency for International Development (USAID) entitled the Water and Development Alliance (WADA).